About CEF

Do Your Marketing Activities Deliver Maximum Results?

You’re busy running a business, managing customer relationships, and developing staff. This level of attention to your daily operations may leave you with only minimum time to properly market your company. Each year you ponder the marketing plan and budget trying to determine what worked well, what didn’t, and how much should be spent to promote your business.

There are no easy answers. If you use percent of sales as a guideline, your marketing budget will most likely shrink. Even following the “task and objective” method, you’re likely to still not be confident that your marketing activities will keep current customers and attract new ones.

It’s time for a change. Take a new approach with the marketing firm that understands the demands on your time and the need to move forward.

CEF Marketing has the resources your company needs to achieve tangible marketing growth: a clear and focused strategy, an engaging brand, and effective promotions that lead to increased revenue. Our primary goal is to help your company fully leverage its marketing potential TODAY and TOMORROW!

Who We Are

CEF Marketing is a marketing and communications firm based in Northern Virginia.  The company targets its services to small businesses in the professional services and non-profit sectors.  CEF Marketing partners with a team of established professionals in market planning and strategy, branding, research, social media marketing, graphics design and promotions.

What We Do

Most small companies and associations need to keep focused on expanding business with current customers and attracting new customers.  With so much attention directed to managing daily operations, it’s easy to back burner important marketing objectives. CEF Marketing’s aim is to keep your organization moving forward in achieving its marketing objectives.  Here’s how we do it.

  • Point You in the Right Direction: As a compass is useful in managing the course to a specific destination, we help your organization develop a viable marketing strategy which includes the best customer segments, a branding approach and a customized plan to achieve your marketing objectives.
  • Give You a Marketing Road Map: A compass, with a map, gives you greater confidence of reaching the destination. CEF Marketing ensures that the marketing strategy is integrated with branding messages and promotional activities to help your company achieve its marketing ROI goals.
  • Navigate New Territory: CEF Marketing can explore new territory and help your company navigate the best possible route.  The company conducts research to determine the market potential for new product and service concepts.
  • Manage the Voyage: Sometimes market conditions change and it is necessary to modify your course.  Our company monitors trends that can impact your organization’s long-term marketing goals.   We work closely with your staff to revise marketing activities in response to external changes.